by Editor | Jan 16, 2018 | Content, Strategy
CONTENT STRATEGY: Business blogging strategy – 20 steps to a better blog by Ross Furlong@BlogstarUK Have you pondered improving the blog for your business but not known quite where to start? 53% of marketers see blog creation as their main priority ...
by | Feb 23, 2017 | Promotion, Strategy
The origin of the phrase ‘blowing your own trumpet’ (US translation ‘tooting your own horn’) can be traced back to Anthony Trollope, the English Victorian novelist, who said in his travel book – ‘Australia and New Zealand’: ‘I would also observe to the New...
by | Jan 24, 2017 | Measurement, Strategy
Many organisations don’t have a defined way to measure user engagement not least because there are a few ways of doing it. Parse.ly however has come up with a survey of digital publishing professionals that shows importance of varying user engagement metrics ranging...
